Japanese company targets the Russian wooden housing market
Iida, a Japanese wooden house construction company, is targeting the Russian market. Setting it sight on Kazan, one of Russia's fastest growing cities due to its booming IT sector, the company is betting on its special structures to meet housing demands there, reports the NHK World-Japan. In June this year, the company launched an open house for a new model home -- a Japanese-style wooden house -- for the Kazan residents, attracting young families to visit and experience Japanese-style housing for the first time. Iida is a major Japanese homebuilder back home ...
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